Live Nation debut new Shuffle Ticket in Sweden

In a bid to get people taking a dive on new experiences, Live Nation have released new ‘Shuffle Tickets’. What’s the catch? You don’t know who you’re going to see.

Available for €30, the Shuffle Ticket will grant you access to a concert in Stockholm, Gothenburg, or Malmö – including performances from the likes of Coldplay, Bruce Springsteen, The Chats, and even Lollapalooza.

Christa Murley, project manager at concert organiser Luger at Live Nation, said: “we hope ‘The Shuffle Ticket’ will give young people the chance to discover new music in an exciting way.”

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