Never skip leg day… or breakfast: Gymshark teams up with Surreal on a limited-edition cereal
By Jamie Hesketh on Friday, August 9, 2024
As part of their wider ‘We Do Gym’ campaign, Gymshark has teamed up with cereal brand, Surreal, to create the perfect cereal for gym-goers… ‘Cardio-Os’!
Avid gym-goers will know the daily struggle of trying to hit the ever looming protein goal to ensure peak results, with breakfast often being the biggest pit fall – but Gymshark X Surreals strawberry flavoured ‘Cardio-Os’ boasts more protein in one bowl than two eggs… 13g to be exact!
Surreal co-founder Jac Chetland said “Gymshark do gym. We do protein. Our Gymshark protein cereal is a match made in gym-heaven. We’re buzzing to be helping Gymshark’s athletes and community hit their protein goals.”
Gymshark partnership director, Calum Watson, said ‘“We love what the guys at Surreal are doing – the mission, the product, the branding are all so attention-grabbing. And if we can collaborate on a product that will help our community reach their fitness goals, then we’re all for it. We were born in the weights room, but this is some Cardi-O we can all get behind.”
Grab your own ‘Cardio-Os’ from Surreals website and Gymshark stores for £5.99
