Snickers saves the (wedding) day by hosting special Euros screening for newlyweds
By Brooke Bolcho on Monday, June 24, 2024
In a bid to save couples from an “own goal” of scheduling their weddings on key England match days, Snickers launched the “Own Goal Wedding Competition” to offer one lucky couple the chance to win a special football screening room for their big day.
The competition came off the back of research from Snickers that found that 7,311 weddings in England would clash with significant Euros matches this summer, with 29% of football fans revealing that they were planning excuses to miss a wedding rather than miss a match!
Nicoletta and Thomas Barr from Portsmouth were the winning couple; After realizing their wedding date clashed with the England vs Denmark match, they entered the competition and were treated to the unique wedding experience.
The newlyweds and 30 wedding guests enjoyed the England-Denmark match in style in the Snickers Own Goals screening room adorned with football-themed decorations and a bespoke Snickers wedding cake. The couple also received personalised Mr and Mrs Snickers branded football shirts.
The highlight was a surprise video message from England star Bukayo Saka, who congratulated the happy couple and added a special touch to their celebrations.
Nicoleta Barr, who applied on behalf of her husband said: “When I saw the competition live, I just knew I had to apply for my husband, he’s a massive football fan and I knew he’d hate to miss a match. When we got the call to say we’d won, we couldn’t believe it! The video message from Bukayo Saka was the icing on the cake.”
Kerry Cavanaugh, Business Unit Director at Mars Wrigley, said, “We are so pleased for the winning couple and delighted to have helped turn their own goal into a memorable day. Their story is a testament to the spirit of the Own Goal Wedding Competition, and we’re looking forward to creating more joyful experiences”
